The market for semi-precious jewelry is crowded with a number of competitors in the category. A majority of which leverage optimistic imagery with light colors, bright tones and smiling models. Clearly, we set forth to disrupt the space.
The Savage Nobility. Every creation is hand-crafted with elegance fit for royalty. All the while, each piece of jewelry makes a bold statement designed to unleash one’s sense of primal intrigue. Welcome to a world of provocative opulence.
The campaign comes together with a blend of passion, energy, sensuality and mystery. Raw power is captured with every photograph. For in the world of Diadem, every woman has the promise to be a queen.
